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Recent Projects.


A horizon 2 project that explored the future of sleep based on emerging behaviours and needs in USA, EU and ASIA. We developed and tested a range of exciting new propositions that will transform the IKEA offer.

3D Printing.jpg

Helping this University of Nottingham Additive Manufacturing spin-out to define a prioritised range of propositions and market development roadmap based on novel material & 3D printing methods.


A horizon 1 project that explored the emerging and future needs of customers in USA, EU and ASIA in relation to after sales service and support.  We developed a range of new propositions and defined a transformative 3 stage ‘strategic roadmap’ for IKEA.

Working at home

This project explored new products based on a “Versatile Home” proposition for Small Space Urban Living.  Through a research based innovation process we created many breakthrough concepts and generated several new patents. Products just hitting the market in Hong King first.  


A global design conference and toolkit to support the 3M CDO and global design team to explore, define and produce the 3M brand experience with meaning, authenticity and impact.

Waving at Camera

Providing expert support to an Innovate UK business coaching programme. Working with start-ups and SMEs across a broad range of sectors to help them use the full spectrum of design to improve and grow their business.  

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